Things are happening fast these days and Google is keeping tabs with “Real-Time Search”.
Let’s see how people put this to “real-time marketing” use, while others try to “game” the system…
Here is a video demonstrating the new search…
Here is part of the release info from Google’s Blog…
Relevance meets the real-time web
12/07/2009 11:31:00 AM…today, at the Computer History Museum, we’re excited to share a few new innovations in the areas of real-time, mobile and social search that we feel are important steps in the evolution of information access.
First, we’re introducing new features that bring your search results to life with a dynamic stream of real-time content from across the web. Now, immediately after conducting a search, you can see live updates from people on popular sites like Twitter and FriendFeed, as well as headlines from news and blog posts published just seconds before. When they are relevant, we’ll rank these latest results to show the freshest information right on the search results page.
…And, as part of our launch of real-time on Google search, we’ve added “hot topics” to Google Trends to show the most common topics people are publishing to the web in real-time. With this improvement and a series of other interface enhancements, Google Trends is graduating from Labs.
Our real-time search features are based on more than a dozen new search technologies that enable us to monitor more than a billion documents and process hundreds of millions of real-time changes each day.
