From the category archives:

Internet Marketing

Ken McCarthy’s Top Ten Marketing Books

Ken McCarthy (a pioneer in online marketing… really!) reveals his Top Ten list of books that have made the “biggest” impact on his business.
I did a few searches and found 4 available online for free. The links are added. I also, see I am missing 2. Time for a late Christmas present.
From Ken [...]

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Affiliate Internet Marketing for the Lazy Marketer

Internet Marketing

First, what is “Affiliate Internet Marketing”? We could go with Wikipedia’s definition as seen here…
Affiliate Marketing is an Internet-based marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s marketing efforts. It is an application of crowdsourcing. Affiliate marketing – Wikipedia, the free encyclopedia.
And, [...]

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How to Use Video for Marketing Online

Internet Marketing

While some marketers are happy to put their videos on YouTube and leave it at that, you can generate more traffic by pursuing other video repository sites.

There are literally hundreds of these sites available (although approximately 20 probably account for 90% of the overall activity. You can set up accounts with all appropriate distribution channels [...]

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How Search Engines Rank Your Website

Internet Marketing

A frequent question is “How does a search engine rank pages?” Well, here is the method most commonly used by search engine spiders as they crawl sites.

You post a website. Over time, eventually, search engine spiders from each of the search engines will make it there (later we will mention a method of helping this process [...]

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Search Engine Marketing (SEM)

Internet Marketing

Search engine marketing is not the same as search engine optimization. Search engine marketing (SEM) is a more comprehensive term that includes a range of activities designed to promote a website on the Internet, and thereby, create income.
Search engine optimization to improve web page ranking
Search engine optimization is the process of designing a website so [...]

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Press Release “How To’s” For Online Traffic

Internet Marketing

First, what is a press release? Well, a press release is a written account of a news item relating to an event or something else a business owner wants to announce to the masses. This news release is submitted to media sites where they are then published and seen by tons of Internet users.
Is it [...]

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Using Teleseminars and Webinars for Online Marketing

Internet Marketing

Teleseminars and Webinars can be good marketing tools much like the video and audio marketing techniques.
Teleseminars are presentations that someone gives over the phone system. People can either call a certain number to listen in on what you’re presenting or they can go to a website or blog and access a recording from that call [...]

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Marketing and Your Online Business Success

Internet Marketing

Why Marketing is essential to your business success…
Imagine… your company makes the best product of its kind in the world. You know it and most customers agree. It’s amazing and “the product sells itself”. So, no reason to spend money or time on marketing? Right?
Maybe… but probably not. In fact, you may have the greatest, most cost [...]

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